1. WE COLLECT INFORMATION FROM AND ABOUT YOU
There are several ways we may obtain information about you:
Information You Provide To Us
There may be features of KIND Sites (such as making a purchase or applying for a job) where we may ask you to provide certain information so that we may provide those services to you. We may ask for information when you register to create an account, update your information, sign up for a subscription, use certain features, access, upload or download content, purchase products or services, enter into promotions or register for competitions, fill out a survey, refer others to KIND, request customer support (by email or telephone or in writing) or otherwise communicate with us. Below are examples of information you may directly provide to us:
Information Collected Automatically
Whenever you visit or interact with KIND online (including our digital ads and content), KIND, as well as third-party advertisers and/or our service providers, use a variety of technologies that automatically or passively collect information about your online activity, including how you access or use the KIND Sites (“Usage Information”) and information from and about your devices, as further described below. Usage Information includes the type of device you are using, device identifier, IP address, the operating system and browser you are using, general location information, what site you came from to get to us, what site you go to when you leave us, what content you view or click on, what search terms you enter on the KIND Sites, and the date and time you access the KIND Sites. Usage Information may include information collected in the following ways:
Log Files: Information is automatically logged about your use of the KIND Sites, including your browser type, operating system, activations, content, products or services you purchase or access, the page served and the preceding page views or websites visited. This provides us with information about the use of the KIND Sites, such as how many visitors visit a specific page, how long they stay on that page, and which hyperlinks, if any, they “click” on. It also provides us with information about your interactions with KIND’s products and services, other KIND website users, as well as advertising and products or services offered through or linked from the KIND website. This information helps us keep the KIND website interesting to our visitors and allows us to tailor content to a visitor’s interests.
Location Information: We may collect information about the location of your device when you access or use the KIND website; or if you choose to turn on your Bluetooth, Wi-Fi or other geolocation functionality when you use our mobile applications, subject to your consent, these applications may collect and use your precise geolocation information. We may share your location with certain third-parties, including for analytics and advertising purposes.
Device Identifiers: We may automatically collect your IP address or other unique identifier (“Device Identifier”) for the computer, mobile device, tablet or other device (collectively, “Device”) you use to access the KIND Sites, including the hardware model and mobile network information. We may use a Device Identifier to, among other things, administer the KIND Sites, help diagnose problems with our servers, analyze trends, target advertising, track users’ web page movements, and help identify or gather broad demographic information for aggregate use.
Cookies allow us to recognize your computer while you are on our website and help customize your online experience and make it more convenient for you. Cookies are also useful in allowing more efficient login for users, tracking transaction histories and preserving information between sessions. The information collected from cookies may also be used for advertising purposes and to improve the functionality of our website.
Information Received from Other Sources
We also may obtain information from other sources and combine that with information we collect ourselves.
Using the other pieces of personal information collected about you, we may draw inferences about you, reflecting what we believe to be your preferences, characteristics, predispositions, and attitudes.
Combination of Information
We may combine the information we receive from you and about you, including information you provide to us and information we automatically collect, as well as information collected across other computers or devices that you may use, from other online or offline sources, and from third party sources. This combined information may be used in any manner detailed in this policy.
2. HOW WE USE THE INFORMATION COLLECTED
We may use the information we collect or receive about you for a variety of business purposes, including for example:
Customer Service, Transactional, and Business Purposes, including:
Advertising, Customization and Analytics Purposes, including:
Additionally, if you use the KIND website to connect with external services (such as social media sites), you authorize us to use information from and about you, on your behalf, to interact with these external services based on your requests.
3. SHARING OF INFORMATION
The information we collect or receive about you may be shared by you or by us as described below.
Sharing of Information by You
The KIND Sites offer many ways to find, enjoy, and share content.
Your Activities: Your activity on the KIND Sites such as filling out surveys, reviewing and rating products, inquiring about or purchasing products, online communities, “liking” or “sharing” KIND content to your social media accounts or pages or otherwise interacting with the KIND Sites may be visible to other users of the KIND Sites and in some cases, publicly available.
Sharing of Information by Us
We may share your information in the following ways:
Affiliate Companies: We will share information with our subsidiaries and affiliates in the KIND corporate family, including Mars Information Services, Inc.
Service Providers: In order to carry out your requests, respond to your inquiries, process your payments, fulfill your orders, honor coupons, provide you with samples, enable you to participate in sweepstakes or make various other features, services and materials available to you through the KIND Sites, we may share your information with service providers that perform functions on our behalf, such as companies that host or operate the KIND Sites; host our websites; send emails on our behalf; process payments; analyze data; provide customer service; postal or delivery services; and vendors that administer our contests or promotions.
Business Partners and Marketing Companies: We may also share your information with promotion or event co-sponsors, business partners, advertising networks, media buying agencies, advertising service providers, social media networks, and analytics companies or other third parties in connection with marketing, promotional, and other offers, as well as product information. Your information may also be shared with other third parties that we identify at the time you provide your personal information.
Business Transfers: As we continue to develop our business, we may sell or purchase assets. We may share your information with any successor to all or part of our business. If another entity acquires us or all or substantially all of our assets, or assets related to KIND, your information may be disclosed to such entity as part of the due diligence process and will be transferred to such entity as one of the transferred assets. Also, if any bankruptcy or reorganization proceeding is brought by or against us, all such information may be considered an asset of ours and as such may be sold or transferred to third parties.
Other Purposes: We may also share your information with other parties as we describe to you from time to time when we collect your information.
4. YOU HAVE CERTAIN CHOICES ABOUT HOW WE USE YOUR INFORMATION
About Our Ads
OUR DO NOT TRACK POLICY: Some browsers and websites have “do not track” features that allow you to tell a website not to track you. These features are not all uniform. We do not currently respond to those signals. If you block or reject cookies, not all of the tracking described here will stop.
Location Information: By downloading our mobile applications or using the KIND Sites, you consent to our collection of location information and sharing with third parties for analytics and advertising purposes. If you initially consent to our collection of location information, you can subsequently stop the collection of this information at any time by going to the setting feature on your Device and changing your preferences. If you do so, certain features of our App may no longer function. You also may stop our collection of location information by following the standard uninstall process to remove our App from your device.
Access to Your Information: If you wish to verify, change, update or delete any information collected through a registration form on the KIND Sites, please access your profile on our website or contact us using the contact information below. Please note, however, that it is not always possible to completely remove or delete all of your information from our databases without some residual data because of backups and other reasons.
Marketing Opt-Out: You may always direct us not to contact you with promotional offers or other advertisements, or not to send you newsletters. To do so, you can contact KIND by:
Please note that if you opt-out of receiving promotional offers and advertisements, we may still send you non-promotional communications, such as those about your account purchases or status, or our ongoing business relations.
California law permits residents of California to request certain details about how their information is shared with third parties or affiliated companies for direct marketing purposes. If you are a California resident and would like to make such a request, please contact us at: email@example.com. You must put the statement “Your California Privacy Rights” in the subject field. We are not responsible for notices that are not properly labeled or sent, or do not have complete information.
If you are a California resident under the age of 18 and are registered to use any of the KIND Sites where this policy is posted, you may request that we remove any content or information you have publicly posted. To make such a request, please send an email with a detailed description of the specific content or information to firstname.lastname@example.org. Please note that your request does not necessarily ensure that we can completely remove all of the content or information you have posted. There may be circumstances where the law does not require or allow removal even if you have requested it.
If you are a California resident, you can also make the following requests regarding your Personal Information:
We will not discriminate against you because you exercised any of these rights.
Note that for purposes of these rights under this Privacy Notice, Personal Information does not include information about job applicants, employees and other of our personnel; or information about employees and other representatives of third-party entities we may interact with.
California residents can make an access or deletion request by writing to us using the information in the “Contact Us” section below, or by calling toll-free or using the web form available in the Contact Us section on our websites.
We will take reasonable steps to verify your identity prior to responding to your requests. The verification steps may vary depending on the sensitivity of the Personal Information and whether you have an account with us. California residents may designate an authorized agent to make a request on their behalf. When submitting the request, please ensure the authorized agent is identified as an authorized agent.
We may deny certain requests, or fulfill a request only in part, based on our legal rights and obligations. For example, we may retain Personal Information as permitted by law, such as for tax or other record keeping purposes, to maintain an active account, and to process transactions and facilitate customer requests.
We want our California residents to know the following:
Our sites are meant for adults. We do not knowingly collect Personal Information from children under 18 without permission from a parent or guardian. If you are a parent or legal guardian and think your child under 18 has given us information, you can email us at email@example.com. You can also write to us at the address listed at the end of this policy. Please mark your inquiries “Children’s Information Request.”
Access to certain parts of the KIND Sites and/or eligibility to receive prizes, samples or other rewards may be limited to users over a certain age. We may use your personal information to carry out age-gating, age verification checks and enforce any such age restrictions.
We maintain standard security measures intended to guard your information. Please be aware, however, that the Internet is not 100% secure. We cannot promise that your use of our sites will be completely safe, and any email you send through the Internet cannot be completely protected against unauthorized interception. You use the KIND Sites and provide us with your information at your own risk.
You also have a significant role in protecting your information and must keep your user name and password private. We encourage you to use caution when using the Internet.
8. EXTERNAL LINKS
9. UNITED STATES ONLY
KIND Sites are intended for United States residents only and are subject to the laws of the United States, which may not provide the same level of protections as those in your own country. If you access the KIND Sites from outside of the United States, you understand and agree that we may transfer your information, including personal information, to the United States. KIND may also process, share, transfer and store information about our users with third parties on servers located in countries other than the United States. Your personal information may therefore be subject to privacy laws that are different from those in your country of residence. By using the KIND Sites, or by providing us with any information, you consent to the collection, processing, maintenance and transfer of such information to the United States and any other applicable territories.
11. CONTACT US
Attn: Customer Service
Telephone: 1-855-884-KIND (1-855-884-5463) - Monday through Friday 8:30 AM-6:00 PM (Eastern Time)
Effective Date: March 12, 2019
Last Updated: December 31, 2019